Top 5 must-have marketing materials for small business
on May 17, 2021
Top 5 must-have marketing  materials for small business

If you are running a small business, and do not know what the essential printing materials are, we have few suggestions for you. Your business development is merely a matter of smart marketing on the front end and good customer detention on the backend. The purpose of marketing is to introduce your business value to the right audience. For doing so, you need essential marketing tools that will facilitate and accelerate this process. This guide depicts 5 must-have marketing materials you need for the growth of your small business.

Business Cards

There are plenty of ways to share your contact information with your potential clients- using banners, emails, websites, social media- you name it. With advanced digital world marketing, why do people still prefer printed business cards. Business cards are simply a piece of paper with your information, yet people still print them as an essential marketing tool because business cards leave a lasting impression with your audience.

A well-designed business card serves as a first professional presentation of your brand to your customers. It presents an effective yet subtle marketing tool. Thus, for business cards printing you should pay attention to every detail, from long-lasting and high-quality materials and shapes to bold colors and design. Add some enhancements to your card with a Los Angeles based printing company and encourage your clients to think about you even after you left.

Flyers and Brochures

With the growing number of personal gadgets, computers and  mobile devices in the world, digital marketing has become the main approach for small businesses on a budget. Social media, emails and other digital tools are the most cost-effective solutions for small businesses to reach a wide audience yet spend little. Nevertheless, digital marketing hasn’t caused the demise of print marketing because tangible materials imprint in your audience's memory longer than the hundreds of feeds and emails sent per second. In reality, printed marketing tools keep on playing a huge role in a comprehensive marketing strategy, especially in this digital age.

Flyers and Brochures can be good options for developing your brand, promoting a new product or service, announcing seasonal sales or special events. If handed out to the right audience, thoughtfully-designed flyers and brochures can get more leads. Keep up with the digital world adding QR codes on your flyers and brochures increasing the circle of reach. For small businesses with a small budget, flyers and brochures can be cost-effective and shrewd choices. We offer high-quality flyer printing and brochure printing services at the best cost.

Door Hangers

Door hangers are rarely used in the small-business marketing strategy despite being an extremely affordable way to get the word out about your business. Since they are placed right on the door and not in the mailbox, which most recipients will likely throw away, they are difficult to ignore. Keep in your mind that people quickly read and discard door hangers. Get door hanger printing services with eye-catchy and high-quality materials, bold colors and images, simple and right messages with right font and size in a Los Angeles based printing company.


Notepads differ from any other marketing tool as they mainly function as a reminder of your brand as they are kept instead of thrown in the trash like flyers, door hangers or brochures. People use them to write down notes, thus every time they pick it up, it will remind them of your brand with your company info and logo displayed on it. Rightly chosen  color scheme, font face, and logo can contribute to how people perceive your company. Here at Los Angeles based printing company we offer notepad printing services that will set you apart from competition and leave a lasting impression on your potential customers.

How to get these must-have marketing materials with Axiom Print?

Either you can upload your own design - or you can work with our designers to create a custom design that demonstrates your brand and industry creatively for an added fee. Our team of creative and skilled designers will create a design that meets all of your needs and those of your clients. 

We offer innovative printing, quick turnarounds and personalized account managers to give you the ultimate printing experience you deserve.